Comunicato Stampa: Europe Books: The Winning Formula for Literary Success
Recent reports on the global publishing market paint a clear picture: major publishing houses and established brands dominate bookstore shelves, often leaving limited space for new voices and emerging authors. For many aspiring writers, the dream of publication feels increasingly distant as mainstream publishers prioritize established names.
In the publishing panorama, standing out among the few and rare exceptions is Europe Books, the English-language division of the renowned Gruppo Editoriale Europa, offering a refreshing alternative. Recognized across Europe (and increasingly worldwide) as a leading force, Europe Books is dedicated to discovering and nurturing new literary talent, bringing fresh perspectives to the global book market.
A Balanced Catalogue That Bridges Established Successes and Emerging Talents
With over two decades of experience, Gruppo Editoriale Europa boasts a diverse and impressive catalogue. What sets them apart is their unique ability to champion both bestselling authors who have captivated global audiences and promising new voices. From literary giants like Ken Follett (Albatros, the Italian branch) to acclaimed European authors Adam Kay and Jürgen Todenhöfer (Lastaria imprint), and from the prestigious Goncourt Prize winner Amelie Nothomb to Nobel laureate Octavio Paz, their catalogue reflects a commitment to quality across the spectrum.
"Europe Books has gained international recognition precisely because we dared to merge two worlds often kept separate by traditional publishers," explains Daniele De Prosperis, Chief Editor. "Unlike the common practice of treating new authors as mere catalogue fillers, we place emerging talent at the heart of our strategy. We recognize the great potential within authors who may be currently unknown but possess the stories that will resonate with readers worldwide. Our dedicated approach breaks down barriers and helps these voices reach a truly boundless audience."
Focus on New Authors
When asked about why even prominent publishers often neglect emerging authors, Daniele De Prosperis offers a straightforward explanation: the traditional publishing business model often creates insurmountable obstacles for new writers. "Contrary to what many believe, nurturing a debut author demands significantly more time and effort than supporting established names. The pre-publication investment, securing international distribution for unknown writers, and, crucially, the sustained commitment of the press office – these are the elements that truly make the difference. Major publishers frequently limit promotion for new releases to a mere three months before moving on. While this timeframe might suffice for established authors who already command a readership, it's wholly inadequate for launching a new career. Many of our bestselling debut authors have required years of dedicated promotional work to achieve significant sales and build a loyal readership."
The Europe Books Formula: Building a Successful Literary Debut
Europe Books has cultivated a strong reputation as a leading publisher of contemporary literature through a meticulously crafted strategy honed over twenty years. This dedication to fostering new talent earned them the prestigious Carèas Prize, a respected European publishing award recognizing their significant contributions to promoting emerging authors. Through discussions with the dedicated heads of various departments within the Europe Books editorial team, we've identified the core pillars of their success:
Dedicated Author–Editor Collaboration: Before a manuscript reaches bookstore shelves, it undergoes at least four months of thorough editorial refinement. The partnership between the editor and the author is paramount, often commencing even before formal editing begins. The initial and vital interaction involves a comprehensive literary evaluation. Upon selection for publication, the publisher and author collaborate closely to identify strengths and areas for enhancement in preparation for release. Authors can expect direct communication with professionals across all stages, from initial assessment to final editing. This fosters the trust essential for a productive and successful partnership.
Extensive Global Distribution Network: A publisher's reach is undeniably linked to the strength of its distribution capabilities. Europe Books boasts an impressive network, partnering with the world's largest distributor, INGRAM, alongside six other key national distributors (Hachette, Messaggerie, CalMalaga, among others). This positions Europe Books as one of the few global publishing groups capable of reaching over 60 countries across four continents with comprehensive national coverage. Furthermore, with six active language imprints, Europe Books, in some cases, offers debut authors the opportunity to launch their work simultaneously in multiple languages and international markets.
A Comprehensive 360-Degree Promotion Plan: As Daniele De Prosperis emphasizes, a tailored and long-term promotional strategy is crucial for an author's success, particularly for debut works. Unlike the condensed promotional bursts typically employed for established authors, Europe Books invests in emerging writers with a sustained campaign spanning at least two years. This involves a strategic blend of digital and in-person initiatives, including targeted social media engagement, online interviews, traditional media outreach, bookstore presentations, author signings, and submissions to prominent literary awards. Crucially, Europe Books actively participates in major industry events like the London Book Fair and the Frankfurt Buchmesse, providing invaluable exposure for their authors. This long-term commitment ensures that books have the necessary time to find their audience, cultivate loyal readers, and generate crucial word-of-mouth momentum – the true engine of success for a first-time author.
A Publisher–Author Relationship Built on Trust and Open Communication: Europe Books believes in knowing their authors personally, understanding their work deeply, and maintaining open lines of communication through phone and email. "We frequently hear from authors who have felt overlooked and unsupported by even major publishing houses – unanswered emails, unreachable contacts, and a lack of personalized attention are common complaints," notes Daniele De Prosperis. "At Europe Books, we prioritize direct connection. From the initial manuscript evaluation, our authors work directly with the editor who assessed their work (unlike many publishers who don't even read submissions!). They also collaborate closely with our editing, design, and press teams. Our authors consistently praise our accessibility and prompt responsiveness."
More Than Just Publishing… Launching Literary Careers
Beyond traditional publishing, Europe Books actively seeks opportunities for their authors, including submissions for prestigious literary awards, securing positive reviews, and exploring adaptations for film and theatre. In a market often dominated by established names and traditional approaches, Europe Books is proving that a new model – one that prioritizes comprehensive support and a long-term vision for authors – can successfully launch new voices onto the global literary stage.
Want to learn more about the work of Europe Books and its associated imprints?
Write to archive@europebooks.co.uk or visit the websites of the Group's various publishing brands:
Europe Books: https://europebooks-platform.co.uk/
Europa Edizioni: https://www.europaedizioni.com/
Europa Ediciones: http://www.grupoeditorialeuropa.es/
Europa Buch: https://www.europabuch.com/
Europe Livres: https://europelivres.fr/
Europa Editora: https://www.editoraeuropabookstore.com/
La responsabilità editoriale e i contenuti di cui al presente comunicato stampa sono a cura di Conoscere Cultura